The Quad Is Testing the Limits of Our Sanity

Ah, casino-hotel marketing. It’s difficult. We get that. We’ve even done some of it.

But, now, The Quad is testing the limits of our sanity with an ongoing habit of spelling everyday words with a “Q.” It has to stop. Yesterday.

Do we love a Las Vegas room deal? Yes. Do we want to walk into a busy intersection when we see this "Q" thing? Also, yes.

Do we love a Las Vegas room deal? Yes. Do we want to walk into a busy intersection when we see this “Q” thing? Also, yes.

“Qrazy”? Really? It’s enough that we’re asked to endure a name like “The Quad,” so why add insult to injury?

Does The Quad not realize every time they use a call-to-action like “Booq It,” scores of potential customers go into a Hulk-like rage?

Enough is enough. The Quad, don’t undermine the years of work “Sesame Street” has done to get us to love the letter “Q.” This awkward affectation needs to go the way of the O’Sheas garage. Now, if not sooner, thanks.

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