A survey sent to MGM Resorts customers has provided a first look at Park MGM’s new sports bar.
Park MGM, of course, is the new name of the Monte Carlo, currently undergoing a multi-million dollar renovation and rebranding.
So pretty, you’ll be tempted to lick it. Feel free to use that in your advertising, Park MGM.
The survey describes the new bar: “The sports bar will be a social hotspot for guests seeking the best in sporting entertainment in a refined, casual environment. The space emanates a classic American sports bar aesthetic, complete with a brass and marble bar, vintage leather booths, and an eclectic array of seating that allows for great views from every angle.”
Here’s to bars that emanate a classic American sports bar aesthetic!
The description continues: “The kitchen will offer a variety of bar-style food and freshly prepared salads, as well as arguably the best burgers in town. The adjoining lounge area offers alternative entertainment options such as billiards and duckpin bowling, and sports betting is available throughout the day so you don’t need to travel far to double down on your favorite teams.”
While the “arguably the best burgers in town” is a tad aspirational, Park MGM’s new bar sounds like a comfy spot to enjoy various forms of sportsball.
Here’s another rendering included in the top secret survey.
“Find the pinball machine” is the new “Where’s Waldo?”
The survey also shares some possible names for the new bar. Options include: Park MGM Sports Bar, The Money Line, The Spread, The Line Sports Bar, Pony Up and The Dark Horse.
Park MGM tips its hand with the name, as survey recipients who don’t choose The Spread get the message: “We noticed that you did not select the name The Spread for this sports bar. What is you reaction to this name overall?”
“The Spread,” of course, can refer to food, but it’s also a gambling term we were recently forced to learn about.
In sports betting, see, it’s not always about just picking a winning team. That would make it “intuitive” and “popular.” Nope, sports books use something called the “point spread.” Think of it as spotting one of the teams (the underdog) points so there’s a relatively equal chance of either team winning. Sports books can lose a lot of money if too many people bet on one team.
The point spread, then, is a minimum margin of victory.
Say you place a bet on a team that’s a 10-point underdog (written as +10). That means even if the favorite wins the game, they have to win by more than 10 points for you to lose your bet. That’s right, your team can lose, but you can still win your bet with that 10-point buffer.
And, yes, sports nerds, we know you can sometimes just pick a winner in a game. It’s called a “moneyline” wager. We have access to the Internet, too, you know.
Back to something we’re actually interested in: Bars.
We like a few of the potential bar names, but Pony Up is our pick. It’s a reference to horse racing, but it also means “pay up,” which suits Park MGM because they’re going for a more upscale guest than the typical Monte Carlo customer.
Look forward to hearing more about the new sports bar at Park MGM.
Whatever the name ends up being, we love new things, so we might even endure a sport to check it out when it opens.