Las Vegas is known for its innovative, often provocative, marketing. Now, one Las Vegas strip club, Talk of the Town, is using a unique strategy to market its products and services: Swingers.
That’s right. Outside of downtown’s Talk of the Town, dancers take turns swinging, literally, to attract customers.
Technically, Talk of the Town isn’t just a strip club. It’s also an adult video and toy store. But the young women swinging outside are definitely hawking the strip club aspect of the business, and the traffic-stopping technique seems to work.
The day we stopped by (you know, for blog research purposes), a dancer by the name of Skyler was kind enough to show us the ropes. Sorry, chains.
Skyler said when she swings, she makes $10 an hour. If she swings a couple of hours, it nearly covers the fee performers pay to dance at the club ($25).
Yes, it’s standard practice for dancers to pay a “stage fee” (also called a “house fee”) to the club, just as a hairdresser might lease space at a salon.
Skyler said she typically swings if business is slow, and she’ll sometimes make tips when passersby request a photo with her on the swing.
Talk of the Town is a fairly nondescript building, and easy to miss, but not when Skyler or her colleagues are outside working the swing shift. (We’ll be here all week.)
Talk of the Town is fairly value-oriented compared to many Las Vegas strip clubs. There’s a $10 cover, with $10 lap dances.
Talk of the Town is fully nude, so there’s no alcohol served.
Yes, during our visit we experienced some pangs of concern about the objectification of women, but the dancers we’ve talked to seem comfortable with their life decisions. It’s Vegas, after all, and bills aren’t going to pay themselves.
If the world of Las Vegas strippers is as interesting to you as it is to us, check out our Five Things We Never Knew About Las Vegas Strippers. Or our wildly popular list of strip club slang. Perv.